Apple">Apple has suspended all advertising activities on Twitter">X in response to CEO Elon Musk’s endorsement of an antisemitic tweet. This mirrors a similar move by IBM amid growing controversy.
Musk replied to a post accusing Jewish people of promoting “dialectical hatred against whites.” Jewish leaders condemned the tweet, while companies like Apple and IBM reassessed ad strategies on the platform.
X’s sales chief Linda Yaccarino said they are working to fight antisemitism. But reports found ads still appearing next to extremist content.
Apple briefly reduced X ads after Musk’s takeover before restoring spend. This indefinite pause raises questions around social media governance and corporate ethics.
The tech giant’s decision marks a pivotal moment as firms increasingly face pressure over enabling problematic platforms. Apple’s stand may influence other brands on taking action.
#Apple #X #ElonMusk #Advertising #SocialMedia
