After winning an NBA championship with LeBron James in 2016, Australian basketball star Matthew Dellavedova is trading the hardwood courts for the world of Bitcoin. Dellavedova has joined the Bitcoin-only platform Swan Bitcoin as Vice President of Business Development, a pivot he hopes will allow him to educate athletes on the benefits of Bitcoin.
“I’m excited to be joining Swan to help spread adoption, especially in sports and Australia, where I’m still playing professional basketball,” said Dellavedova in a statement. “It’s already been a lot of fun learning from the experts at Swan, and I look forward to educating athletes, in particular, about the benefits of Bitcoin.”
Dellavedova wants to show young athletes how Bitcoin can help them save and invest in the future. With major rule changes that now allow college athletes to profit off their name, image, and likeness, he believes Bitcoin provides new financial opportunities.
Swan Bitcoin founder and CEO Cory Klippsten said Dellavedova’s business acumen and expansive network will further Swan’s mission to drive Bitcoin adoption. “The biggest reason we brought Delly onto the Swan squad is his dedication to spreading Bitcoin adoption and the audience he can reach outside the Bitcoin industry,” said Klippsten.
The former Cleveland Cavalier, who won Olympic bronze with Australia in 2020, has been busy investing in startups and advising companies since 2017. Now Dellavedova is bringing that business background to the burgeoning Bitcoin sector.
